Adding AMP capabilities to Gmail will help developers "create more engaging, interactive, and actionable email experiences", Aakash Sahney, product manager at Gmail, wrote in a blog post.
This marks a new initiative from Google to make the web more appealing to mobile users. Through AMP Stories, publishers will let you tap through quick bits from their news stories in a carousel of slideshow content.
Winter Olympics Are Heating Up — TheDC Newsroom
By highlighting this issue on the global stage, it is their plan to apply greater pressure on the North. U.S.] is now raising the alarm that human rights violations in North Korea are serious".
AMP stories are built on the technical infrastructure of AMP to provide a fast experience on the mobile web. AMP for Gmail is available for developers today and will be rolled out to Gmail later this year.
Indeed, the first thing publishers will likely notice, though, is that there's no tooling yet for building AMP stories.
Some big names in publishing were involved in the development, including Vox Media, Condé Nast, Meredith Corporation, and CNN.
However, the integration of AMP content inside email may lead to a rise in phishing attacks. "Our team can easily create lovely, media-rich stories that our users can now access quickly across the web". Most importantly, GoogleAMP Stories are meant to be engaging and fast, sparing the reader from lags and loading circles.
If you think there were not enough manifestations of Snapchat's Stories format, I have some news for you. Unlike Facebook's content publishing platform or Apple News, AMP is an open source project that can be used by publishers on any site. Just like any web page, a publisher hosts an AMP story HTML page on their site and can link to it from any other part of their site to drive discovery.
Ads are not yet available on the new format, but plans for them are in the works, says a spokesperson for Google, adding that additional details regarding advertising in AMP Stories should arrive in the coming weeks.
North Korea says U.S. is considering attacking them
NORTH Korean tyrant Kim Jong-un is overweight because he used to be a hardcore WEIGHTLIFTER, it has been claimed. North Korea's most widely distributed state-owned newspaper wrote following the State of the Union address.
Benefits of the preview include the abilities to keep email content up to date in real-time to interact with messages without needing to open other tools.
Trump should release Democrats' memo
The confirmation about Papadopoulos is "the most important fact disclosed in this otherwise shoddy memo", Schiff said Saturday. The FBI and Justice Department deny they've done anything wrong, and they opposed the public release of the memo.
Palestinian shot dead after stabbing Israeli
Israel had been looking for the final member of the cell which it said killed Rabbi Raziel Shevach in a drive-by shooting. Israeli forces have carried out daily raids and increased the arrests of Palestinians in the hunt of the perpetrator.
Commuter disruption expected as Scotland hit by snow
The Met Office says there will be some roads or railways that will be affected to the point where delays will be inevitable. A spell of rain, sleet and increasingly snow will move east across the United Kingdom on Monday night and Tuesday.
Lions to name Matt Patricia as head coach midweek
The expectations will indeed be high for Patricia, who is replacing Jim Caldwell - the winningest head coach in Lions history. Those are handsome numbers to the Lions, who have fielded a top-10 scoring defense just once during the past 20 years.
High UK inflation piles on pressure to hike rates
At the pumps, petrol prices rose by 1.1p per litre on the month to 121p per litre, while diesel rose 1p to 124.5p per litre. While statistically correct, any "feel-good" factor will have been lost on most vehicle and van owners.