m3n4.net September 24, 2018

IT Scores Box Office Records with Monster-Sized Opening Weekend

12 September 2017, 12:27 | Brenda Erickson

IT Scores Box Office Records with Monster-Sized Opening Weekend

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The feature film "It" opened Friday.

American horror movie "It" dominated North American box office with an estimated 117.15 million US dollars in its opening weekend. It, a new adaptation of the fantastic Stephen King book after the movie cult of the 90s, has dominated the u.s. box office for its output.

"A terrific start for the Fall moviegoing season after a rather slow Labor Day weekend as 'It'revs up a sleepy marketplace and we look forward to an incredible September at the box office, " wrote movie analyst Paul Dergarabedian at comScore in an email to Xinhua.

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Warner Bros. also scored the biggest horror movie debut of all-time as well as the second biggest R-rated launch ever trailing just the $132.4M of last year's Deadpool.

Not only does It have an impressive 86% on Rotten Tomatoes, which is a solid score for a horror movie, but the movie is on track to land the largest opening weekend at the box office for any horror movie.

Audience scores are as high as they get for the horror genre so positive word-of-mouth will lead to plenty of more business ahead.

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Domestically It took in $117.2m, making it the third biggest opening for a film this year behind Guardians of the Galaxy Vol 2 ($146.2m) and Beauty and the Beast ($174.8m).

We know we said "10 times", but it's really closer to 13 times (rounding up a little) according to the quick calculation we just ran, which is scarily appropriate for a horror movie, pun fully intended. Other top foreign earners are Annabelle: Creation (US$8.6 million) and The Hitman's Bodyguard (US$7.9 million). This weekend, Homecoming dropped 45.3 percent to bring in another $2 million.

Although "It" has just been released, plans for a second film are already underway. The horror film now holds a 86-percent fresh rating on Rotten Tomatoes. A handful of hits, like "Despicable Me 3" and Warner's "Wonder Woman", took most of the buzz. Warner Bros. hopes to release the sequel in the fall of 2019. It is part of the popular "Conjuring" series of movies.

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